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Brian Bauer, San Diego Mesa College. This book was a little bit different than what I thought it was going to be. I read it for my learning and behavior class and I was told that it is about a lady who conditions he husband to act the way that she wants him to. After reading this book I wouldn’t say it’s about conditioning people to act just for you, but kind of how to generalize the way people will act around you. Before I read this in my mind I thought this lady was going to have her husband do every wish like he is a robot! I highly recommend this book to psychology majors, animal trainers, and people who are interested in how we learn certain things. I would recommend getting yourself familiar with psychological terms before reading this book because there are a lot of them in this book. There are so many psychological terms that are straight out of my learning and behavior textbook that I was actually truly amazed! This book is nice in the fact that it actually stays true to what classical conditioning can do, (for example, she flat out tells you that you are not going to be able to get an elephant to jump or a whale to walk.) It also provides some examples that are very useful to help our daily life like how incompatible behaviors are a great way to get rid of a behavior that one doesn’t want. This book also opens one’s eyes to simple things around you that people do purposely to make people pay attention. Over all it is a good book for easy reading and if you want to learn a little bit more about how we learn. One criticism of this book is I’m not sure how many times it was proofread and corrected because I found some typos and some parts were written in present tense when it should have been past tense, but it only occurred like 5 times in the book. 

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I am a current Psychology major and taking a course in Learning and Behavior. This book has well illustrated the concepts of positive reinforcement used in training and changing unwanted behaviors. While reading the book I was about to get a full visual and understanding on the concepts of reinforcement. The examples and explanations given in the book are helpful when it comes to the concepts of reinforcement. She applied what she had learned as being a trainer to better her life, love and marriage. I absolutely recommend this book to any student taking a course in Learning and Behavior. It will not only give a better understand of the concepts but also how to apply them which is the most important part of understanding the concept of positive reinforcement. As a current SeaWorld employee (ride operator) I now have a better understanding on how the trainers apply positive reinforcement during the shows. The book also talks about punishment and how it’s not used in training techniques. This led me to another issue that people have with SeaWorld and their animals. Since they are not using punishment in their training, I don’t understand how people can say that SeaWorld is treating Shamu like a slave. When punishment is not applied and they are being rewarded for behavior that the animal does on its own and not by force. (This is my personally opinion based on what I have learned, I understand others people have a different opinion on the issue) Anyways I really enjoyed this read and recommend those who are going into behavioral psychology to read it.  

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