books.google.com - The ultimate guide to customer satisfaction, from the people who understand it better than anyone For nearly forty years, J. D. Power and Associates has been synonymous with measuring customer satisfaction and helping businesses understand what customers really want. Now two of the company?s senior...http://books.google.com/books/about/Satisfaction.html?id=PzSnr1xjOpUC&utm_source=gb-gplus-shareSatisfaction