Entrepreneurship

Front Cover
McGraw-Hill Higher Education, 2002 - Business & Economics - 663 pages
2 Reviews
Entrepreneurship, by Robert Hisrich, Michael Peters and Dean Shepherd has been designed to clearly instruct students on the process of formulating, planning, and implementing a new venture. Students are exposed to detailed descriptions of 'how to' embark on a new venture in a logical manner. Comprehensive cases at the end of the text have been hand-picked by the authors to go hand-in-hand with chapter concepts.. . The superb author team of Hisrich, Peters, and Shepherd draw from their distinct backgrounds to create a book that addresses the dynamics of today's entrepreneurial challenges. From Bob Hisrich's expertise in global entrepreneurship to Mike Peter's background as a both a real-life entrepreneur and academic to Dean Shepherd's current research on cognition and entrepreneurial mindset, this book balances the crucial line between modern theory and practice. .

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User Review  - Suvro Arif - Goodreads

nice book Read full review

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How to handle entrepreneur inside of your organization? Read full review

Contents

THE ENTREPRENEURIAL PERSPECTIVE
2
V
3
THE ENTREPRENEURIAL PERSPECTIVE
4
Copyright

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