Selling Architectural Ideas

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Taylor & Francis, Jan 14, 2004 - Architecture - 160 pages
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As 'visual animals' architects continue to live and work in a pictorial age in which image-making remains the central activity of environmental design. Selling Architectural Ideas explores the promotional role of architectural graphics and drawing at the point of communication, i.e. at their point of sale. By substituting the words 'communication' and 'presentation' with the word 'selling' we confront the reality of a highly competitive world in which the process of creating images for selling architectural ideas is approached as a more persuasive and, therefore, more successful design tool.

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Selling Architectural Ideas by Tom Porter at Questia Online Library
This book explores the promotional role of architectural graphics and drawing at the point of communication, ie, at their point of sale
www.questia.com/ library/ book/ selling-architectural-ideas-by-tom-porter.jsp

Selling Architectural Ideas
Selling Architectural Ideas explores the promotional role of architectural graphics and drawing at the point of communication, ie at their point of sale. ...
www.informaworld.com/ smpp/ 35862536-5028110/ title~content=t727645957

DOCS DE ARQUITECTURA ONLINE
Selling Architectural Ideas By Tom Porter Publisher: Spon Press Number Of Pages: 160 ... of creating images for selling architectural ideas is ...
www.blogger.com/ feeds/ 5815343268675031120/ posts/ default?start-index=26& max-results=25

Images - 3 - en Blogalaxia
Selling Architectural Ideas explores the promotional role of architectural graphics and drawing at the point of communication, ie, at their point of sale. ...
www.blogalaxia.com/ busca/ images/ 3

Gorilla.it - Oltre 750.000 titoli a catalogo
Selling Architectural Ideas Porter Tom Spon E&f ISBN: 9780419232605 Normalmente procurabile in 30 giorni Listino € 70,03 Prezzo Gorilla € 66,53 ...
www.gorilla.it/ Shop/ visAdvSearch.html?famiglia=2& autore=Porter%20Tom& fastSearch=1

Interior Architecture books - Routledge Architecture Arena
Selling Architectural... Published December 23rd 1999 by Taylor and Francis. more information about Selling Architectural Ideas ...
www.routledgearchitecture.com/ books/ browse/ Interior-Architecture-AR864500/ 2

About the author (2004)

Senior Lecturer at Oxford Brookes University School of Architecture.

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