Just My Type: A Book About Fonts

Front Cover
Profile Books, Oct 21, 2010 - Reference - 352 pages
10 Reviews

Just My Type is not just a font book, but a book of stories. About how Helvetica and Comic Sans took over the world. About why Barack Obama opted for Gotham, while Amy Winehouse found her soul in 30s Art Deco. About the great originators of type, from Baskerville to Zapf, or people like Neville Brody who threw out the rulebook, or Margaret Calvert, who invented the motorway signs that are used from Watford Gap to Abu Dhabi. About the pivotal moment when fonts left the world of Letraset and were loaded onto computers ... and typefaces became something we realised we all have an opinion about.

As the Sunday Times review put it, the book is 'a kind of Eats, Shoots and Leaves for letters, revealing the extent to which fonts are not only shaped by but also define the world in which we live.'

This edition is available with both black and silver covers.

  

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Review: Just My Type: A Book About Fonts

User Review  - Ted Brockwood - Goodreads

You don't have to work in design or typography or anything related to really enjoy this. It's just a really well written book about a subject that the average person knows little about. A good primer on fonts, and why they're cool and worth knowing more about! Read full review

Review: Just My Type: A Book About Fonts

User Review  - Goodreads

You don't have to work in design or typography or anything related to really enjoy this. It's just a really well written book about a subject that the average person knows little about. A good primer on fonts, and why they're cool and worth knowing more about! Read full review

All 4 reviews »

Contents

Can a font make me popular?
71
American Scottish
197
The Clamour from the Past
235
Breaking the Rules
254
The Serif of Liverpool
271
Bibliography Online
332
Copyright

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About the author (2010)

Simon Garfield is the author of twelve acclaimed books of non-fiction including Mauve, The Error World and The Nation's Favourite. His edited diaries from the Mass Observation Archive - Our Hidden Lives, We Are At War and Private Battles - were bestsellers, and his study of Aids in Britain, The End of Innocence, won the Somerset Maugham prize. He lives in London and St Ives, Cornwall.

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