Semiotics: The Basics

Front Cover
Taylor & Francis, Jan 10, 2007 - Language Arts & Disciplines - 328 pages
16 Reviews

This updated second edition provides a clear and concise introduction to the key concepts of semiotics in accessible and jargon-free language. With a revised introduction and glossary, extended index and suggestions for further reading, this new edition provides an increased number of examples including computer and mobile phone technology, television commercials and the web.

Demystifying what is a complex, highly interdisciplinary field, key questions covered include:

  • What is a sign?
  • Which codes do we take for granted?
  • How can semiotics be used in textual analysis?
  • What is a text?

A highly useful, must-have resource, Semiotics: The Basics is the ideal introductory text for those studying this growing area.

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Review: Semiotics: The Basics (The Basics)

User Review  - Fabiolinha - Goodreads

Great book! I recomend it to anyone who wants to have an idea about what actually is semiotics. Easy to understand and enjoyable. Read full review

Review: Semiotics: The Basics (The Basics)

User Review  - Fabiola - Goodreads

Great book! I recomend it to anyone who wants to have an idea about what actually is semiotics. Easy to understand and enjoyable. Read full review

About the author (2007)

Daniel Chandler is a Lecturer in the Department of Theatre, Film and Television Studies at the University of Wales, Aberystwyth.

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