Taking on the Trust: The Epic Battle of Ida Tarbell and John D. Rockefeller (Google eBook)

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W. W. Norton & Company, Mar 17, 2008 - History - 320 pages
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How a female investigative journalist brought down the world’s greatest tycoon and broke up the Standard Oil monopoly.

Long before the rise of mega-corporations like Wal-Mart and Microsoft, Standard Oil controlled the oil industry with a monopolistic force unprecedented in American business history. Undaunted by the ruthless power of its owner, John D. Rockefeller (1839–1937), a fearless and ambitious reporter named Ida Minerva Tarbell (1857–1944) confronted the company known simply as “The Trust.” Through her peerless fact gathering and devastating prose, Tarbell, a muckraking reporter at McClure’s magazine, pioneered the new practice of investigative journalism. Her shocking discoveries about Standard Oil and Rockefeller led, inexorably, to a dramatic confrontation during the opening decade of the twentieth century that culminated in the landmark 1911 Supreme Court antitrust decision breaking up the monopolies and forever altering the landscape of modern American industry. Based on extensive research in the Tarbell and Rockefeller archives, Taking on the Trust is a vivid and dramatic history of the Progressive Era with powerful resonance for the first decades of the twenty-first century.
  

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Contents

A Childhood Portrait in Oil
3
A Young Adult Portrait in Oil
21
Dodging Bullets as the Oil Flows
38
Moving Up
64
Lost and Found
84
Discovering the Power of the Printed Word
101
Far from Home Close to Home
126
McClures Magazine
150
Napoleon
168
Unearthing Skeletons
177
Researching the Behemoth
208
For the Rest of Their Lives
259
Bibliographic Essay and Select Bibliography
275
Acknowledgments
289
Copyright

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About the author (2008)

The author of six books, Steve Weinberg has been a longtime board member of the National Book Critics Circle and currently teaches investigative journalism at the University of Missouri Journalism School. He lives in Columbia, Missouri.

Bibliographic information