Artist's Marketing and Action Plan Workbook
The Artist's Marketing and Action Plan Workbook has been written to help artists become more skilled at the art of selling their work. It is a workbook, a book to write in. Written by an artist for artists, it's approach is experiential rather than didactic. It guides the reader through the process of learning how to sell his or her artwork and how to make money doing it! When the reader has finished doing the exercises in The Artist's Marketing and Action Plan Workbook he or she will have a personalized, step-by-step marketing and action plan for selling his or her work.
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Marketing Methods includes pricing
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Action Plan Forms and/or Delivery Cost Andy Warhol ARTS AGENCIES Arts Council Average Fixed Cost collage Commission to Gallery Cost Artist's Labor Cost from Section Cost Packaging Cost Cost Selling Cost Cost studio assistant Costs from form COSTS Materials Cost Daily Schedule Form Delivery Cost Line Francis Bacon Grant Wood income INSERT DATE GOAL Internet Jonathan Talbot Labor Cost studio Line A Total Line B Subtract lnsert Retail Price lnsurance Long Term Goals lV Section marked Master Marketing and Action Materials Cost Packaging Museum Number of artworks Oscar Wilde Packaging Cost Selling Paul Gauguin Price from Chart Price of Artwork Profit Calculation Form promotion Santa Monica Selling Cost Artist's Shipping and/or Delivery SHORT TERM GOALS Street Subtract Average Fixed Subtract Commission Subtract Per Unit Target Markets Term Goal Form Title of Artwork Total Fixed Costs Total Non-Fixed Costs Total of Non-Fixed Unit Variable Cost workbook XYZ gallery