Blink: The Power of Thinking Without Thinking (Google eBook)
In his landmark bestseller The Tipping Point, Malcolm Gladwell redefined how we understand the world around us. Now, in Blink, he revolutionizes the way we understand the world within. Blink is a book about how we think without thinking, about choices that seem to be made in an instant-in the blink of an eye-that actually aren't as simple as they seem. Why are some people brilliant decision makers, while others are consistently inept? Why do some people follow their instincts and win, while others end up stumbling into error? How do our brains really work-in the office, in the classroom, in the kitchen, and in the bedroom? And why are the best decisions often those that are impossible to explain to others?In Blink we meet the psychologist who has learned to predict whether a marriage will last, based on a few minutes of observing a couple; the tennis coach who knows when a player will double-fault before the racket even makes contact with the ball; the antiquities experts who recognize a fake at a glance. Here, too, are great failures of "blink": the election of Warren Harding; "New Coke"; and the shooting of Amadou Diallo by police. Blink reveals that great decision makers aren't those who process the most information or spend the most time deliberating, but those who have perfected the art of "thin-slicing"-filtering the very few factors that matter from an overwhelming number of variables.
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LibraryThing ReviewUser Review - LibraryThing
While at times the relevance of each of Gladwell's observations, anecdotes, and ideas to his central subject seemed less clear than I might have liked, they were always interesting. I don't think his points were ever vague or off the mark. Instead I found that I sometimes grew more interested in the details of certain principles of human thought and organization than I was to their contribution to how ideas are spread, become contagious, and endure. Maybe it's the fault of my own attention span or spectrum of fascination. In the end it doesn't really matter. There was enough in this book to keep me engaged, and several ideas from it have given me new ways to view the way we all perceive, relate to, and embrace information. That's more than enough to tip my review toward a recommendation, though at this point I'm coming so late to the book that it hardly needs my endorsement.
Review: Blink: The Power of Thinking Without ThinkingUser Review - Goodreads
Probably the best among Gladwell's books. He still stands true to his success mantra - "Gladwell - The Power of Inductive Reasoning." But, it was still a well researched and informative book. Blink.
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