Managerial economics

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Dryden Press/Harcourt Brace College Publishers, 1999 - Business & Economics - 864 pages
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Managerial Economics, 3E focuses on optimal decision making and profit maximization from a real-world managerial perspective. All analysis of managerial decisions is motivated by real-world applications and examples. The text is designed for use in both undergraduate economics and MBA courses.

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Contents

Introduction to Economic Decision Making
1
Decisions within Firms
26
Demand Analysis and Optimal Pricing
82
Copyright

17 other sections not shown

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About the author (1999)

Boston University, Massachussetts

William F. Samuelson is professor of economics and finance at Boston University School of Management. He received his B.A. and Ph.D. from Harvard University. His research interests include game theory, decision theory, bidding, bargaining, and experimental economics. He has published a variety of articles in leading economics and management science journals including The American Economic Review, the Quarterly Journal of Economics, Econometrica, the Journal of Finance, Management Science, and Operations Research. His teaching and research have been sponsored by the National Science Foundation and the National Institute for Dispute resolution, among others. He is currently on the editorial boards of the Journal of Economic Behavior and Organization and Group Decision and Negotiation.

Stephen G. Marks is associate professor of law at Boston University. He received his J.D., M.A., and Ph.D. from the University of California-Berkeley. He has taught in the areas of managerial economics, finance, corporate law, and securities regulation. his research interests include corporate governance, law and economics, finance, and information theory. He has published his research in various law reviews and in such journals as the American Economic Review, The Journal of Legal Studies, and The Journal of Financial and Quantitative Analysis.

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