Inside prime time

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Pantheon Books, 1983 - History - 369 pages
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Prime time: those precious few hours every night when the three major television networks garner millions of dollars while tens of millions of Americans tune in. Inside Prime Time is a classic study of the workings of the Hollywood television industry, newly available with an updated introduction. Inside Prime Time takes us behind the scenes to reveal how prime-time shows get on the air, stay on the air, and are shaped by the political and cultural climate of their times. It provides an ethnography of the world of American commercial television, an analysis of that world's unwritten rules, and the most extensive study of the industry ever made.

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About the author (1983)

Todd Gitlin is the author of ten books, most recently "Media Unlimited: How the Torrent of Image and Sound Overwhelms Our Lives "(2002). He is Professor of Journalism and Sociology at Columbia University.

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