Contemporary Strategy Analysis: Concepts, Techniques, Applications

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Blackwell Publishers, 2002 - Business & Economics - 551 pages
9 Reviews
The fourth edition of this best-selling strategy text has been updated to include more analysis of value creation in electronic commerce, and to reflect recent theoretical developments in the field.
Provides the most comprehensive coverage of industry analysis and competitive advantage of any strategy text.
Expanded coverage of strategy formulation in electronic commerce.
Emphasises the link between analytical frameworks and their application to real-world business problems more strongly.
Reflects the most recent conceptual and theoretical developments in strategy analysis.
Takes a global perspective throughout.

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Review: Contemporary Strategy Analysis

User Review  - Jayesh - Goodreads

Well written, easy to read and with a lot of examples Read full review

Review: Contemporary Strategy Analysis

User Review  - Hanlin Zoo - Goodreads

For my studies it's great Read full review

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About the author (2002)

Robert M. Grant is Professor of Management at Georgetown University. He is also on the editorial boards of "Strategic Management Journal" and "Strategy and Leadership. "In 2006 he won the Strategic Management Society 'decade award' for his SMJ article on knowledge.

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