Geodemographics, GIS and Neighbourhood Targeting
John Wiley and Sons, Mar 11, 2005 - Science - 293 pages
Geodemographic classification is ‘big business’ in the marketing and service sector industries, and in public policy there has also been a resurgence of interest in neighbourhood initiatives and targeting. As an increasing number of professionals realise the potential of geographic analysis for their business or organisation, there exists a timely gap in the market for a focussed book on geodemographics and GIS.
Geodemographics: neighbourhood targeting and GIS provides both an introduction to and overview of the methods, theory and classification techniques that provide the foundation of neighbourhood analysis and commercial geodemographic products. Particular focus is given to the presentation and use of neighbourhood classification in GIS.
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The ESRI Guide to GIS Analysis: Geographic patterns & relationships
Limited preview - 1999
List of Case Study Contributors xi
London to Chicago and Back Again The Origins
The Evolution of Geodemographics and the Market Today
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targeting a commercial perspective
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How Geodemographic Classifications are Built
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ESRI Training and Education- Library: Search Results ...
Geodemographics, GIS and Neighbourhood Targeting. Richard Harris, Peter Sleight, Richard Webber, Mastering GIS: Technology, Applications and Management, ...
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Higher Education Europe::Geodemographics, GIS and Neighbourhood ...
Geodemographics, GIS and Neighbourhood Targeting Richard Harris, University of Bristol, UK Peter Sleight, Target Market Consultancy, UK Richard Webber ...
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Journal of Direct, Data and Digital Marketing Practice - Abstract ...
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www.palgrave-journals.com/ dddmp/ journal/ v8/ n4/ abs/ 4350070a.html
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Geodemographics, GIS and Neighbourhood Targeting. Richard Harris, Peter Sleight, Richard Webber Edizione Wiley 293 pagine ...
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FROM THE PUBLISHER "Geodemographics, GIS and Neighbourhood Targeting provides an introduction to the methods, theories and classification techniques that ...
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From Crime Analysis to Homeland Security: A role for neighborhood ...
Harris, R., Sleight, P. and Webber, R. (2005) Geodemographics, GIS and Neighbourhood Targeting. Chichester: Wiley. An excellent introduction and overview of ...
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Title, Geodemographics, GIS, and neighbourhood targeting / Richard Harris, Peter Sleight and Richard Webber. พิมพลักษณ์ Imprint, West Sussex : Wiley, c2005 ...
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Geodemographics, GIS and Neighbourhood Targeting (Mastering GIS ...
Geodemographics, GIS and Neighbourhood Targeting (Mastering GIS: Technol, Applications & Mgmnt). Autor Richard Harris; Peter Sleight; Richard Webber; ...
"Geodemographics, GIS and Neighbourhood Targeting provides an introduction to the methods, theories and classification techniques that form the foundation ...
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Geodemographics, GIS and Neighbourhood Targeting: Browse Earth Sciences - Geography Demography Remote Sensing. Download ebook in Microsoft, Mobipocket, ...
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