Photography: Focus on Profit

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Allworth Press, Oct 1, 2002 - Photography - 416 pages
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There is a unique, all-in-one reference to conquering the photography business. Not only does it demonstrate hundreds of time-proven procedures for making a profit, but it also supplies the software to do it. This no-fail guide details the "best practices" for starting, running, and evaluating the ongoing operation of a photography business. Unlike any other book on the market,Photography: Focus on Profitalso addresses the importance of how-to business automation for every photographer's studio. It features an accompanying CD-ROM containing PhotoByte. Here is everything the photographer needs to know about raising finances choosing the right digital equipment, day-to-day business management, and more. This one-stop guide is the ultimate answer to a business world where a photographer's success depends on handling operations consistently, effectively, and professionally.

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About the author (2002)

Photographer Tom Zimberoff began his career in rock 'n roll photography, touring with groups such as the Jackson Five, Stevie Wonder, and the Rolling Stones. He is also a photojournalist, and his work has appeared in several magazines including Time, Fortune, Money, and People. His portraits can also be found in the collections of the National Portrait Gallery in London, the Corcoran Gallery, the Oakland Museum, and the Los Angeles County Museum of Art, among others.

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