A Seat at the Table: How Top Salespeople Connect and Drive Decisions at the Executive Level
TO CLOSE MORE SALES, STOP SELLING Bestselling author Marc Miller delivers a new, critical tool for connecting with decision makers to make more and bigger sales. He offers a sales approach designed to help you earn a "seat at the table"-the place reserved for those select people who set the direction and the budget of an enterprise. Miller explains how to connect with decision makers from the very first point of contact-psychologically, strategically, and financially-enabling you to create demand for your products and services, protect your core business, and close more sales. He offers all of the tools you need to stop being a salesperson and become a businessperson who sells: [A simple, analytical matrix for illuminating customer strategies [A first-call methodology that will have every contact offering up the information that you need to make the sale [An adaptable template for generating recommendations that are perfectly aligned with customer strategic needs With these tools, you'll be closing more and bigger deals-and helping your customers succeed, too.
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Review: A Seat at the Table: How Top Salespeople Connect and Drive Decisions at the Executive LevelUser Review - Gil - Goodreads
I give it four stars because the basic premise is wonderful--that as a vendor you need to add value by bringing clients to the table. Then you will be a trusted resource and thus, a colleague as ... Read full review
Review: A Seat at the Table: How Top Salespeople Connect and Drive Decisions at the Executive LevelUser Review - Soundview Executive Book Summaries - Goodreads
A Seat at the Table: How Top Salespeople Connect and Drive Decisions at the Executive Level by Marc Miller was chosen by Soundview Executive Book Summaries as one of the Top 30 Business Books of 2010. Read full review
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