New Media Technology: Cultural and Commercial PerspectivesNew media technology provides a clear and conceptual mapping of this rapidly changing field. Readers will enjoy its comprehensive scope, the level of appropriate detail, and real world examples. Its focus on enduring yet timely issues gives the book a usefulness not found elsewhere. Previously published under the title, New media and the Information Superhighway, the book examines current trends and advances in media technology, for instance, the impact of the world wide web. It addition, this text also explores laboratory experimental technologies, such as omni-directional imaging, and theoretical implications of new media. Special attention is also paid towards marketing issues, a topic currently overlooked in other texts of this nature. New material includes updated information on global positioning, satellite mapping as well as the latest legal ramifications affecting the industry, specifically the telecommunications act of 1996. |
Contents
An Industry Overview | 1 |
Media at the Millennium | 35 |
The Technology | 69 |
Copyright | |
10 other sections not shown
Other editions - View all
New Media Technology: Cultural and Commercial Perspectives John Vernon Pavlik No preview available - 1998 |