The Photographer's Guide to Marketing and Self-promotion
A veteran photographer's rep reveals how to find more clients and make more money. This newly revised third edition has been brought completely up-to-date to reflect current photo market trends and the latest techniques for using the Internet. The book explains how to build a marketing plan that incorporates self-promotion, advertising, direct marketing, public relations, and the Internet. Promotion pieces, portfolios, researching and winning clients, negotiating rates, finding and working with reps, computers, and the ethics of good business are just a few of the topics covered.
"Piscopo's book is full of specific, practical information. Promotion pieces, portfolios, advertising, public relations, rates, reps, . . . are just a few of the other topics covered in this excellent manual." —Popular Photography
"As a veteran photographer's rep, author Piscopo knows what she’s talking about. . . . With this book, you can get the benefits of Piscopo’s 20 years in the business for less than $20."—Studio Photography
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Review: The Photographer's Guide to Marketing and Self-PromotionUser Review - Goodreads
Not to informative. The author repeated the basics of marketing yourself.
Photography Books : Marketing and Self-Promotion
If you're a photographer trying to earn a living from your work, The Photographer's Guide to Marketing and Self-Promotion may be the best investment you ...
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The Photographer's Guide to Marketing and Self-Promotion, third edition, by Maria Piscopo has been revised and updated to address the business in its state ...
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Author of THE PHOTOGRAPHER'S GUIDE TO MARKETING AND SELF-PROMOTION, 3rd Edition and THE GRAPHIC DESIGNER AND ILLUSTRATOR'S GUIDE TO MARKETING AND PROMOTION ...
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