The Twitter Book

Front Cover
"O'Reilly Media, Inc.", May 13, 2009 - Computers - 240 pages
23 Reviews

"Media organizations should take note of Twitter's power to quickly reach their target consumers." --Tim O'Reilly (@timoreilly), in a Los Angeles Times interview, March 2009

This practical guide will teach you everything you need to know to quickly become a Twitter power user. It includes information on the latest third party applications, strategies and tactics for using Twitter's 140-character messages as a serious--and effective--way to boost your business, as well as how to turn Twitter into your personal newspaper, tracking breaking news and learning what matters to you and your friends.

Co-written by Tim O'Reilly and Sarah Milstein, widely followed and highly respected twitterers, the practical information in The Twitter Book is presented in an innovative, visually rich format that's packed with clear explanations and examples of best practices that show Twitter in action, as demonstrated by the work of over 60 twitterers.

This book will help you:

  • Use Twitter to connect with colleagues, customers, family, and friends
  • Stand out on Twitter
  • Avoid common Twitter gaffes and pitfalls
  • Build a critical professional communications channel with Twitter--and use the best third-party tools that help you manage it.

If you want to know how to use Twitter like a pro, The Twitter Book will quickly get you up to speed.

About the authors:

Tim O Reilly (@timoreilly), founder and CEO of O Reilly Media, has hundreds of thousands of followers on Twitter. Sarah Milstein (@SarahM) frequently writes, speaks and teaches about Twitter; she was the 21st user of Twitter.

  

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Review: The Twitter Book

User Review  - Robbt E - Goodreads

A insightful book on how to fully engage with the social media tool known as twitter. Chock full of tips, tricks and links to tools you can use. Worth reading if you want to improve your ability to communicate via twitter or just figure it out. Read full review

Review: The Twitter Book

User Review  - Carol - Goodreads

Still confused why the library bought this eBook recently when it's so outdated. but some bits of info are timeless & priceless including the chapter on corporate/business accounts. Read full review

Contents

Introduction
5
CHAPTER 1 Get Started
19
CHAPTER 2 Listen In
59
CHAPTER 3 Hold Great Conversations
101
CHAPTER 4 Share Information and Ideas
139
CHAPTER 5 Reveal Yourself
167
Special Considerations and Ideas
185
Index
232
Copyright

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About the author (2009)

Tim O'Reilly is the founder and CEO of O'Reilly Media, Inc., thought by many to be the best computer book publisher in the world. O'Reilly Media also hosts conferences on technology topics including the O'Reilly Open Source Convention. Tim is an activist for open source and open standards, and an opponent of software patents and other incursions of new intellectual property laws into the public domain. Tim's long-term vision for his company is to change the world by spreading the knowledge of innovators. For everything Tim, see tim.oreilly.com.

(author and editor) is O'Reilly Media's Managing Editor for Consumer Books. Previously, she was the Missing Manual series editor and a freelance business and technology reporter. She has been a regular contributor to The New York Times and a slew of other publications, most of them now defunct. When not planted at the keyboard, she likes to take epic walks, play poker, watch baseball, and rearrange the furniture.

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