Business Genius: A More Inspired Approach to Business Growth
At last, a more inspired approach to business. Business Genius describes how to grow your business more effectively through intelligent strategy and imaginative leadership, radical innovation and sustained change. Combining the entrepreneurial passion of a start-up with the commercial rigour of large enterprises... this is for everyone who seeks the inspiration to think and act differently.
Business Genius helps you drive more profitable, sustainable growth in today’s fast changing and connected markets. It explores the challenges of strategy and innovation, leadership and change as you grow your business, and yourself, in order to achieve high performance.
From the craze for Crocs to the cool of Diesel, the secrets of Kikkoman and energy of Red Bull, the vision of Google and disruption of Current TV, the revolution of P&G and the phenomenon of Umpqua – the book captures the best insights from around the world, and a new agenda for today’s business.
Seeing things differently is the foundation of genius. Connecting your left and right brain to think more holistically, exploring opportunities from the future back as well as now forward – then doing business from the outside in rather than the inside out, in order to turn radical ideas into practical action.
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Review: Business Genius: A More Inspired Approach to Business GrowthUser Review - gramakri - Goodreads
A very handy and information packed reference book which every business professional should read ! Read an extended summary of this book in my professional blog Read full review
Review: Business Genius: A More Inspired Approach to Business GrowthUser Review - Viramunindra - Goodreads
Peter Fisk just put the word Genius into the real term. He really knows how to talk about businesses, he really knows how to share it, he really is the genius one. Those who wants to know the secret behind people success, just read these and get tips from Mr. Genius. Read full review