Human Judgment and Decision ProcessesMartin F. Kaplan, Steven Schwartz Expanded versions of papers delivered at a 3 day conference held at Northern Illinois University in Oct. 1974. |
Contents
MultiattributeUtility Measurement for Social | 1 |
12 | 29 |
Portfolio Theory and the Measurement of Risk | 63 |
Copyright | |
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addition alternative analysis anchor Anderson appear applied approach attitude attributes behavior beliefs Brunswik choice cognitive combination compared components concept conclusion considered consistency contributions cues decision described descriptions dimensions discussion dispositions effects equation estimates evaluation example expected Experimental experiments fact Figure four function given Hammond human implied important impression indicates individual inference integration interaction involved issue Journal judg judgment learning less linear logical mean measure memory method multiplying object obtained organization outcome pairs particular PB/A person positive possible predicted preference presented principle probability problem processes properties Psychology question ratings reason relative represent respect response risk scale similar situation social social judgment Social Psychology stimulus subjects task theory tion University utility validity variables weights Wyer