Mass Communication: Audience and effects of mass communication

Front Cover
Denis McQuail
Sage Publications, 2006 - Communication - 404 pages
"Denis McQuail's major work in Mass Communication is another essential part of the SAGE Benchmark series. Drawing on both classic and contemporaneous sources, McQuail guides us through the central defining papers that anchor this field. Taken together, the four volumes provide access to the key debates within the field and all the main lines of research that have emerged."--Publisher.

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Contents

The Moral Hierarchy of Television Programmes
1
The ThirdPerson Effect in Communication
22
The British Canadian and U S Pornography Commissions
36
Copyright

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