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achieve activities American side amongst attractions Baja California Bank of Mexico benefit Bermudez border cities border towns buildings businessmen campaign carried Chamber of Commerce Chamizal Ciudad Juarez collaboration commercial construction cultural customers director Don Antonio economic independence effect effort Ensenada exposition foreign free zone friendship frontier cities frontier markets frontier towns frontier zone Gateway to Mexico Gustavo Diaz Ordaz important increase industry inhabitants interest investment land Luis Rio Colorado Matamoros ment Mexicali Mexican products million pesos Monterrey moral National Chamber National Frontier Program Nogales Nuevo Laredo offer organization Paso patriotic pesos per square Piedras Negras political population possible present President Lopez Mateos President of Mexico problems projects promotion ProNaf purchase region Republic Reynosa San Luis Rio schools shopping center social Sonora square metres standard of living studies Tamps Tapachula Texas Tijuana tourist trade transformation United urbanization