Nudge: Improving Decisions about Health, Wealth and Happiness

Front Cover
Yale University Press, Jun 1, 2008 - Psychology - 532 pages
436 Reviews
Thaler and Sunstein offer a groundbreaking discussion of how to apply the science of choice to nudge people toward decisions that can improve their lives without restricting their freedom of choice.

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Enjoyable read and well researched with rich anecdotes. - Goodreads
found it difficult to read. - Goodreads
Fascinating insights into human thought and behaviour! - Goodreads
Nicely researched book on decision architecture. - Goodreads
I found myself frustrated by the circuitous writing. - Goodreads
Lots of great tips and examples. - Goodreads

Review: Nudge: Improving Decisions About Health, Wealth, and Happiness

User Review  - Richard - Goodreads

Very nice behavioural economics which can be used for public policy. Definitely recommend for anyone interested in either of the two fields. Read full review

Review: Nudge: Improving Decisions About Health, Wealth, and Happiness

User Review  - Anil Swarup - Goodreads

An interesting book in the same genre as Freakonomics but goes beyond just analysing behaviour related data. It demonstrates that behaviour itself can be influenced through appropriate "nudges". Even ... Read full review

About the author (2008)

Thaler is the Henrietta Louis Johnson Professor of Economics at the Johnson Graduate School of Management at Cornell University.

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