Wake Up and Smell the Profit: 52 Guaranteed Ways to Make More Money in Your Coffee Business

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How To Books, 2008 - Business & Economics - 109 pages
1 Review
Witty, authoritative, comprehensive and fun, Wake Up and Smell the Profit is the ultimate guide to making more money in your coffee business.In this book you'll find the sharpest insights and the best ideas from two of the UK's top Coffee Business Gurus. Together 'The Coffee Boys' have 40 years' experience in how to make money in the coffee selling business. Whether you operate a single site espresso bar, a Michelin starred restaurant or chain of hotels, there is something in this book for everyone.With 52 motivating tips and suggestions (plus an extra bonus idea for good measure), all you need to do is apply one initiative a week for a year and you could have a much more profitable and easier to manage business within twelve months.With this book you'll be able to:A* Make more money and work lessA* Have happier customers who spend more moneyA* Win more customers without spending a fortuneA* Enjoy running your business moreA* Create customers who rave about your business and consequently generate more customers through word of mouthWhat are you waiting for?

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Review: Wake Up and Smell the Profit: 52 Guaranteed Ways to Make More Money in Your Coffee Business

User Review  - Jim George - Goodreads

Fun, simplistic, informative. It's all about the money - and the Guest - and the quality - and the proper controls - and your passion! The authors offer alot of great advice from time tested real life experiences. Read full review

About the author (2008)

John Richardson is a Lecturer and Associate at the Program on Negotiation, Harvard Law School.

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