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THE GREAT OPPORTUNITY II
Industrial Automobile Production and Metal Prices during Four
CONCEPT OF THE ORGANIZATION
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Adam Opel air-cooled car antifriction automobile industry automotive basic became believe bonus Buick Cadillac capital car divisions cars and trucks cash cent chairman changes Chevrolet Chevrolet Motor Company Chrysler co-ordination common stock competitive concept cooled car copper-cooled cars corporation's cost Dayton dealers decentralization Detroit diesel dividends division managers divisional Donaldson Brown Durant's economic engine enterprise eral Motors Executive Committee fact Finance Committee Fisher Body Ford forecasts Frigidaire GMAC Harley Earl Hyatt increased inventory investment Kettering Kettering's low-price manufacturing meeting ment million mittee Motors Company Motors Corporation Mott Nash Nash Motors Oakland Olds Opel operating organization period plant Policy Group Pont Company Pontiac position principle problems product policy profit proposed purchase Raskob responsibility Scripps-Booth selling shareholders shares situation sold staff styling thing tion United Motors vice president volume Walter Chrysler water-cooled