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achieve our success advertising American Newcomen Barbie doll Barbie line best-selling Chairman and Chief CHIEF EXECUTIVE OFFICER commitment and dedication commitment and determination company's Dartmouth Disney line doll house furniture Elliot built ELLIOT HANDLER established excellent personnel EXTON financial discipline FOUR CORE BRANDS give something back growth Guest of Honor He-Man headquarters History of Engineering honor Mattel Hot Wheels industry infant and preschool Innovation JOHN Intellivision international marketing John Amerman kids Ladies and Gentlemen little girls MANUFACTURED Mattel Foundation MATTEL INTRODUCED Mattel product merger with Fisher-Price MICKEY MOUSE CLUB N Say Newcomen Engine Newcomen event Newcomen Society nickname OFFICER THE NEWCOMEN order the product play patterns preschool toys price points product line profitability provided the direction retailers Ruth and Elliot sales volume segmentation strategy skates Story of Mattel strengths Thomas Newcomen tonight toy company toy line turnaround strategy University of California UNOCAL CORPORATION world's children WORLDWIDE SALES