Management Information Systems: Managing the Digital FirmInformation systems knowledge is essential for creating competitive firms, managing global corporations, and providing useful products and services to customers. This book introduces management information systems that readers will find vital to their professional success. Emphasizes the digital integration of the firm through enterprise applications (management of the supply chain, customer relationships, enterprise systems, and knowledge). Offers vivid examples, engaging and interactive exercises, and the most up-to-date information to illustrate the impact of information technology on business. Highlights new applications and technologies to digitally enable business processes for electronic business and electronic commerce--i.e., what will improve firms' relationships with customers and create additional value. Provides new Running Case on Laudon Web site and accompanying CD-ROM; examines a fictitious company called Dirt Bikes USA, with each text chapter containing a project requiring readers to use application software, Web tools, or analytical skills to solve a problem the company has encountered. An indispensable reference for managers and executives who wish to integrate or update MIS in their organizations. |
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Management Information Systems: Managing the Digital Firm Kenneth C. Laudon,Jane Price Laudon Limited preview - 2004 |
Common terms and phrases
accounting activities allows analysis applications areas bank become benefits build business processes called challenges Chapter collaboration communication competitive complete connected coordinate corporate costs create database decision described detail devices distribution documents electronic employees enable enterprise environment example Figure files firm flow functions global hardware human identify implementation increase individual industry information systems information technology infrastructure integration interactive internal Internet inventory investment issues knowledge major manufacturing marketing operating organization organizational percent performance planning problems programs purchase reduce relationship reports responsible server share solution sources specific standards storage strategy structure suppliers supply chain Table tion track transactions types United users