A Primer of Visual Literacy
Responding to the need she so clearly perceives, Ms. Dondis, a designer and teacher of broad experience, has provided a beginning text for art and design students and a basic text for all other students;those who do not intend to become artists or designers but who need to acquire the essential skills of understanding visual communication at a time when so much information is being studied and transmitted in non-verbal modes, especially through photography and film. Understanding through seeing only seems to be an obviously intuitive process. Actually, developing the visual sense is something like learning a language, with its own special alphabet, lexicon, and syntax. People find it necessary to be verbally literate whether they are "writers": or not; they should find it equally necessary to be visually literate, "artists" or not.This primer is designed to teach students the interconnected arts of visual communication. The subject is presented, not as a foreign language, but as a native one that the student "knows" but cannot yet "read." The analogy provides a useful teaching method, in part because it is not overworked or too rigorously applied. This method of learning to see and read visual data has already been proved in practice, in settings ranging from Harlem to suburbia.Appropriately, the book makes some of its most telling points through visual means. Numerous illustrated examples are employed to clarify the basic elements of design (teach an alphabet), to show how they are used in simple syntactic combinations ("See Jane run."), and finally, to present the meaningful synthesis of visual information that is a finished work of art (the apprehension of poetry...).
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Review: A Primer of Visual Literacy: Strategies for Managing the Digital EconomyUser Review - Pashmina - Goodreads
This book was great because it gives explanations for the simple visual things that we often take for granted. Although the book is a little dated, I have yet to find such a refreshing and concise ... Read full review
Review: A Primer of Visual Literacy: Strategies for Managing the Digital EconomyUser Review - jw468 - Goodreads
Informative and a necessary read for designers and artists, but very dry. Read full review
A Primer of Visual Literacy.
ED082518 - A Primer of Visual Literacy. ... Title: A Primer of Visual Literacy. Authors: Dondis, Donis A. Descriptors: Books; Communication (Thought ...
www.eric.ed.gov/ ERICWebPortal/ recordDetail?accno=ED082518
Learn: GRPH 381 + Promotional Design
Many of the ideas discussed about visual literacy are best discussed the the book, A Primer of Visual Literacy by Donis A. Dondis. ...
www.toddroeth.com/ class/ grph_381/ 126/ 03-visual-literacy
Donis A. Dondis
A Primer of Visual Literacy. Donis A. Dondis. 1973. 194 pages. Complementary Texts. Peter Anders · Rudolph Arnheim · Charles Kostelnick and David D. Roberts ...
www.ryerson.ca/ ~ipederse/ Dondis.htm
JSTOR: A Primer of Visual Literacy
A Primer of Visual Literacy. Donis A. Dondis. mit Press, Cambridge, Mass., and London, 1973. 194 pp., illus. ?5.00, $9.95. Reviewed by John M. Kennedy? ...
Visual Literacy Project
Of the more than 3000 languages that exist in the world, only one, according to the author of A Primer of Visual Literacy, Donis A. Dondis, nears universal ...
projects.ilt.columbia.edu/ edviz/ curriculum.html
Visual Literacy for Interface Designers: Tips, Tools, Techniques ...
Though Donis Dondis (A Primer of Visual Literacy) wrote. this statement in 1973, it has never been more true than. today. Our world is one of non-stop ...
Visual Pedagogy and Literacy: Reserve List
Dondis, Donis A. A primer of visual literacy. Cambridge, MA: MIT Press, 1973. Dondis provides an in-depth analysis of visual literacy and the development of ...
www.units.muohio.edu/ technologyandhumanities/ visuallitandped.htm
Visual Communication: A Taxonomy and Bibliography by Sandra E ...
Dondis, Donis A. A Primer of Visual Literacy. Cambridge, Mass: The MIT Press,. 1973. 10. Messaris, Paul. Visual Literacy: Image, Mind & Reality. ...
www.ivla.org/ pdf_files/ Kenney_Moriarty_Intro.pdf
A visual analysis process as a design and communication tool ...
A Visual Analysis Process as a Design and Communication Tool. Elizabeth Keyes. (518) 276-2828 or. (413). 628-4098. e-mail: Elizabeth-Keyes@ mts.rpi.edu ...
ieeexplore.ieee.org/ iel2/ 1131/ 8046/ 00347513.pdf
Applying Design Methodology to powerpoint
In A Primer of Visual Literacy, Dondis Donis focuses on visual language; however,. her following discussion is equally as valuable to the other ...
www.idsa.org/ absolutenm/ articlefiles/ Carolina_Gill_Ruth_Cutts.pdf