Managing Technological Innovation: Competitive Advantage from ChangeLinking Science and Technology to Economic Goals Within An Organization The growing service economy, the information superhighway, corporate reengineering—these are just a few of the major trends that have emerged in the decade since Frederick Betz published the seminal work on management of technology (MOT). In this new volume, Betz addresses these and many other important factors that have arisen from technological innovation and continue to influence the way technology is managed. Citing numerous case studies that illustrate the most successful approaches and analyzing those that did not succeed, Betz addresses basic concerns such as the ways in which technological innovation occurs and the concepts and techniques through which it can best be managed. He moves on to more specific challenges, such as the need to manage advances in software-based service technologies and the integration of service and manufacturing technologies. These issues are linked with the need to integrate organizational change with technological change and to use new technological tools to manage the new technologies. In this remarkable new volume, Frederick Betz:
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Contents
INNOVATION PROCESSES | 53 |
ENTERPRISE SYSTEMS | 103 |
Managing with Technology | 144 |
Copyright | |
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activities Apple Apple Computer application automobile basic biotechnology business plan called capability capital chemical chip commercial competitive advantage competitors concept core technologies cost create economic economic value added electrical electronics engineering entrepreneur example firms focus focused functional Genentech germanium global growth high-tech idea impact important improved industry innovation process integration Intel invention kind leadership manufacturing materials Monsanto nature nology occur operations organization organizational patent performance personal computer personal digital assistant personnel problem procedures product design product development product line product or service production processes production system profits project management R&D project requires S-curve scientific scientists silicon Steve Jobs structure study illustrates success tech techniques techno technol technological change technological innovation Technology forecasting technology strategy technology system tion transformations transistor twentieth century value-adding venture venture capital vision word processor xerography Xerox