Managerial Economics: Analysis, Problems, Cases |
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advertising alternative amount analysis arc marginal average variable cost brand X breakeven Business Week cartel Chapter combination of inputs constraints decision demand curve demand function determine differentiation discount rate discussed economic elasticity of demand equal equation estimate example Figure final product division firm manager firm's fixed costs given greater than normal income increase industry isocost isoquant labor level of output linear programming long-run average cost managerial marginal cost marginal product marginal revenue market structure maximize profit maximum monopolistic competition monopoly normal profit obtain oligopoly operating opportunity cost optimal panel percent perfectly competitive perfectly competitive firm plant present value price elasticity price leadership primal problem profit-maximizing output quantity demanded quantity sold regression relationship returns to scale revenue curve sell sellers short-run situation slope strategy supply curve Table total cost total profit total revenue unit of output variable input zero