Place to Space: Migrating to Ebusiness Models (Google eBook)
Place to Space is the essential e-business playbook that will give leaders the insight and confidence they need to operate successfully in both place and space. The book explains how traditional companies can adapt their bricks-and-mortar legacies to complement and bolster their online ventures. Based on extensive research into dozens of e-business initiatives, this book provides the first systematic, practical analysis of eight viable e-business models; an adaptable hybrid model for competing against online pure plays; and revolutionary schematic tools for analyzing current business models and evaluating promising new web initiatives. Through illuminating case studies of Lonely Planet, General Electric, CDNow, Reuters, and others, the authors show how each model works in practice--from how it makes money to the core competencies and critical factors required to implement it.
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TABLE 31 Channels to the Customer
provision of services to the
Advertising revenue from third parties eg vendors
Develop and integrate firmwide transaction
Evolve a business model that meets changing
Manage relationships with customers and all major
ABACUS AccuWeather advertising airlines allies assets atomic business atomic e-business models atomic models auction bank beneﬁts brand building blocks business model business units buyers and sellers CDNOW channel conﬂict chapter Cisco combination company’s consumer content provider core competencies costs create critical success factors customer data customer relationship customer segments customer’s database deliver difﬁcult direct-to-customer model dot-coms e-broker e-business initiatives E-Business Model Schematic eBay example fees ﬁfty ﬁgure ﬁnancial services ﬁnd ﬁrm’s ﬁrst ﬂows full-service provider Half.com identiﬁed implementation infrastructure services intermediaries Internet investment investor iVillage Lonely Planet Melbourne Business School million offers outsource partners percent portal potential proﬁt proﬁtable RealNetworks retail Reuters revenue selling Seven-Eleven shared signiﬁcant speciﬁc strategic suppliers third parties tion tomer traditional ﬁrms transaction users value chain value net integrator value proposition virtual community vortal whole-of-enterprise model Yahoo
Page 40 - Vitale (2001) define an e-business model as a description of the roles and relationships among a firm's consumers, customers, allies, and suppliers that identifies the major flows of product, information, and money, and the major benefits to participants.