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really interesting...

User Review  - cornman71 -

this book tells you everything you already knew about sales techniques... and then some. it 's interesting to see not only the methods used, but why they work (i mean we all know we've been duped at some point or other). would definitely recommend it... it's really entertaining. ... Read full review

Great deal, but....

User Review  - trusmurph -

My copy came with a tear in the rear cover... not a big deal, just slightly annoying. For anybody trying to order this book: The revised edition (this one) is made to be a casually readable version ... Read full review

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