The Design of Everyday Things

Front Cover
Basic Books, 2002 - Technology & Engineering - 257 pages
426 Reviews
First, businesses discovered quality as a key competitive edge; next came service. Now, Donald A. Norman, former Director of the Institute for Cognitive Science at the University of California, reveals how smart design is the new competitive frontier. The Design of Everyday Things is a powerful primer on how--and why--some products satisfy customers while others only frustrate them.

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Great premise--OK execution - Goodreads
This book is really hard to read. - Goodreads
Fantastic introduction to interface design. - Goodreads
I read it to gain insight into software usability. - Goodreads
Great book for simple but obvious insights. - Goodreads
I'll continue to use it as a reference. - Goodreads

Review: The Design of Everyday Things

User Review  - Arun Mahendrakar - Goodreads

I had this book on my list for quite some time, but somehow it was getting postponed. Now that I've read it, I'm glad I did. The concepts mentioned by Donald were no doubt very interesting, but the ... Read full review

Review: The Design of Everyday Things

User Review  - Dan Thoresen - Goodreads

Very interesting and foundational for the field, but it honestly read quite a bit outdated. A lot of the aspects of the book seem to me to be pretty well incorporated into society today. Also, I'm not ... Read full review

All 13 reviews »

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About the author (2002)

Donald A. Norman is Professor of Computer Science at Northwestern University, a former ÒApple Fellow,Ó and a partner in the Nielsen Norman Group Consulting Firm, which consults with corporations on design. He is the author of a number of books on design, including Emotional Design and the best-selling The Design of Everyday Things. He lives in Northbrook, Illinois and Palo Alto, California.

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