The Design of Everyday Things

Front Cover
Basic Books, 2002 - Technology & Engineering - 257 pages
331 Reviews
First, businesses discovered quality as a key competitive edge; next came service. Now, Donald A. Norman, former Director of the Institute for Cognitive Science at the University of California, reveals how smart design is the new competitive frontier. The Design of Everyday Things is a powerful primer on how--and why--some products satisfy customers while others only frustrate them.

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5 stars
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3 stars
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2 stars
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A very good intro to UX - Goodreads
Great premise--OK execution - Goodreads
Great book for simple but obvious insights. - Goodreads
Fantastic introduction to interface design. - Goodreads
The basic premise though has not changed. - Goodreads

Review: The Design of Everyday Things

User Review  - Marie - Goodreads

A reference for anyone interested in Design and usability of things. Read full review

Review: The Design of Everyday Things

User Review  - Rakesh Gopal - Goodreads

One of the most recommended book, if you are designing anything that'll be used by someone else. This book will take you a long way, if you grasp it. You need to understand that the problem is with the design of a system. Not with the user's expectations about the system. Read full review

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About the author (2002)

Donald A. Norman is Professor of Computer Science at Northwestern University, a former “Apple Fellow,” and a partner in the Nielsen Norman Group Consulting Firm, which consults with corporations on design. He is the author of a number of books on design, including Emotional Design and the best-selling The Design of Everyday Things. He lives in Northbrook, Illinois and Palo Alto, California.

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