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achieve advertising Airline marketers analysis banking services Bauchi Bayero University business traveller candidate carriers clients consumer contraceptive cost create customers distribution donations Ekikpa employees example family planning method Family Planning Program goals Government groups Hadizat Memorial Hospital Hajia Hadizat Memorial Higher National Diploma ideas and services important Interactive marketing Lafia leaders Lion Bank Liquor raffle market segments market share marketing activities marketing concept marketing mix marketing objectives marketing of computer marketing research marketing strategy marketing tourism mass media Nasarawa National needs NEPA's Non-business marketing non-business organisations operation organizations penetration pricing perceived service personal selling Plateau political marketing potential product development public relations relevant rural banking S.A.A. Umaisha sales promotion service business service firms service quality SERVICES IN NIGERIA services marketing social responsibility staff STRATEGIES FOR MARKETING STRATEGIES FOR POLITICAL Strategy involves success target market travel market various