Writing about Business: The New Columbia Knight-Bagehot Guide to Economics and Business JournalismTerri Thompson Drawing upon the experience of forty of the nation's finest journalists, this book is a complete guide to reporting on business and economics. It begins by demystifying basic concepts of macroeconomics, microeconomics, financial markets, and international economics and trade. Next, it provides practical tips, from how to use statistics to understanding what the government has in its files. Finally the book suggests investigative techniques for covering specific beats, including personal finance, health care, the environment, labor and workplace issues, media and entertainment businesses, technology, small businesses, and not-for-profit institutions. |