The perfect portfolio
"Answers many of the how-to questions for building a sophisticated, successful, and effective professional photographer's portfolio...full of selling tips". -- The Professional Photographer. Essential concepts needed to assemble a portfolio.
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Where Do You Fit In?
Understanding How Your Clients Think
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adver advertising photographer agencies annual reports art director assignment black-and-white Bob Bender book portfolio brochures building career color corporate portfolio creative Diane Henry Dick Durrance direction editing ents establishing shot Eugene Smith example fashion feel field folio generalist graphic Greg Edwards group of pictures Guy Gillette handle idea illustration images important inter interest Jay Maisel Ken Ambrose kind laminations look lustration magazines major markets ment Pete Turner phers photogra photographer's photojournalists picture editor ples port prints public relations Robert Huntzinger Ross Baughman samples self-assigned sell sequence shoot shot sion slide tray specialty story strong studio style talent tearsheets tell thing tion tographer transitions transparencies tures vertising viewer visual William Rivelli