Strategic Management in the Innovation Economy: Strategic Approaches and Tools for Dynamic Innovation Capabilities

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Wiley, Jan 13, 2006 - Business & Economics - 444 pages
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Strategic Management in the Innovation Economy

Innovative ruptures of traditional boundaries in value chains are requiring companies to rethink how they go to market, what they need to own, what they need to retain and innovate as core competencies, and how they innovatively deal with suppliers and customers.

The key message of the book is that the new knowledge-networked innovation economy requires a totally different strategic management mindset, approach and toolbox, and its major value-added is a new strategic management approach and toolbox for the innovation economy - poised strategy approach. Designed for both managers and advanced business students, the book provides a unique combination of new management theory, selected managerial articles by prominent scholars such as Clayton Christensen, Henry Chesbrough, Sumantra Ghoshal, Quinn Mills, and Peter Senge, and a wide array of real-world case examples including GE, Shell, IBM, HP, BRL Hardy, P&G, Southwest Airlines and McGraw-Hill, within the dynamics of industries such as airlines, energy, telecommunications, wine & beverages, and computing.

The authors illustrate powerful new strategic innovation concepts and tools, such as poised strategy for managing multiple business models, poised strategy scorecards (moving beyond the well-known balanced scorecard), the wheel of business model reinvention, and organizational rejuvenation methods.

Including the concepts ofpoised strategic managementOrganization rejuvenation based on E=MC2Business models as platform for strategyPoised scorecards, transcending balanced scorecardsIdentifying sources of innovation in business ecosystems

Paul Adler, University of Southern California: "Innovation is the key challenge for business today, and this book offers a wonderfully insight new strategic approach. Great analysis and an up-to-date selection of readings and cases."

Nitin Nohria, Richard P. Chapman Professor of Business Administration, Harvard Business School: "This is a unique book on strategy and strategizing in the innovation economy and should be given serious attention. This is the new direction for strategy, and Davenport, Leibold and Voelpel's book is the first available source."

Heinrich V. Pierer, former CEO of Siemens AG: "This book provides a new platform for strategic management approaches and tools, and I trust it will find a particular place in the field of strategic management for innovation, both in business practice and education."

JC Spender, Leeds University Business School: "Based on wide ranging international inputs, the authors offer a superb strategic took-kit. They take us beyond the Balanced Scorecard to their own poised Scorecard, more flexible, multi-purposed and practical, and show us the potential of today's networked business eco-system."

Jeffrey P. Bezos: "Capitalism has now entered its cambrian era - a period of greatest business speciation ever seen, but also an era of rapid rates of extinction of non-innovation firms. "Bill Gates: "Never before in history has innovation offered promise of so much to so many in so short a time." Peter F. Ducker "Innovation is the specific instrument of entrepreneurship. The act that endows resources with a new capacity to create wealth." Gary Hamel: "Face it: Out there in some place an innovator is forging a bullet with your company's name on it." Geoffrey Immelt: "for GE, the new imperatives are risk-taking, sophisticated marketing, and above all, innovation. We are pushing for a revolution - managing a portfolio of businesses for increased innovation." Ryuzaburo Kaku: "in order for a company to survive forever the company must have the courage to apply the biological concepts of 'ecdysis': casting off the skin to emerge to an innovative new form." Jack Welch: "Business in the next decade will change more than in the last hundred years."

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About the author (2006)

THOMAS H. DAVENPORT
is one of the world's most influential business intellectuals and a best seller author. He is the President's Distinguished Professor of Information Technology and Management at Babson College, Director of Research at Babson Executive Education, and an Accenture Fellow. He has a Ph.D. from Harvard University in organizational behavior.

MARIUS LEIBOLD
is Professor in Strategy at Stellenbosch University, South Africa, and visiting professor at various universities in Europe and the USA. His research focuses on new business models and innovation for global competitiveness, incorporating strategic fitness, systemic innovation and paradoxical management approaches applied in various industries and companies. He has authored a number of articles and books in strategic management, and is a Director of the WISE program, a collaborative research program between academic and business organizations in the USA, Europe, Africa and Asia.

SVEN C. VOELPEL
is a Director of the research group WISE (Wisdom-Innovation-Strategy-Energy) and Professor of Business Administration at the Jacobs Center for Lifelong Learning and Institutional Development, International University Bremen (IUB), Germany. Besides various professorships around the world he is also a Visiting Fellow at Harvard Business School and the Graduate School of Arts and Sciences at Harvard University since 2001.

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