Witch Hunt (Google eBook)

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Octane Press LLC, 2011 - Business & Economics - 344 pages
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Peter M. De Lorenzo covers the American auto industry, which he has dubbed a "seething cauldron of brilliance punctuated by flat-out incompetence." His regular reports are non-partisan, car-centric, and adamantly pro-American. Whether demystifying the buzz surrounding Tesla, or delivering the high-octane truth about Ford's success, De Lorenzo blends industry insight and powerful prose on his widely-read and influential blog, Autoextremist.com.In Witch Hunt, De Lorenzo follows Detroit through the auto industry's most volatile period of time. As Toyota stumbles, and GM and Chrysler are gutted by agenda-besotted politicians and wrong-headed management, De Lorenzo blisters paint with his prose as his love of good cars and the True Believers who build them alternates with his contempt for those who stand in the way of good product and sensible business practices. Witch Hunt is more than just a compelling analysis of a dysfunctional industry; it's a call to action demanding that the blithering idiots in Detroit, Washington and beyond step aside and let the pride in our country's automotive industry be restored.
  

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America needs more leaders like Mr. DeLorenzo, who are willing to scream at the emperor "they have no clothes". Given the unmerited hatred many politicians have expressed for the domestic auto industry, this country is in real danger of losing its industrial base and position of global leadership.  

Contents

Dawn of the Reduced Expectations Era
3
With friends like these
9
Detroits King of Delusion
13
The Highly Compensated Bunglers from Cerberus wreak havoc on Chrysler
17
GMs 20 percent Solution
21
What would Jack do? Dont ask
26
Politicians? We dont need no stinkin politicians
29
Obama and McCain must step up to history
34
GMs duck and cover strategy falls flat
134
The Polishing of the Pitchforks edition
137
A Pandoras Box of Not Good
142
Obama weighs in telegraphs bankruptcy for GM
146
China set to redefine the global automotive industry
148
DefeatistinChief or SalesmaninChief? Whats it going to be Mr President?
156
Turn out the lights the partys over
163
A yellow brick
178

Part Two The Doomsday Scenario
39
GMs defining moment
41
The Trifecta of Not Good
47
Fords Radical Transformation
50
Crunch time for Detroit and the nation
53
For once the shortterm thinking isnt coming from Detroit
57
Detroit has lost the image war and now its time to move on
60
GMNEXT? How about GMW HAT HAVE YOU DONE FOR US LATELY?
63
A doomsday scenario unfolds for Detroit
66
In the Land of Not Good hysteria sets in
69
Part Three Pitchforks and Torches
75
After the smoke clears its time for America Inc
77
Dear PresidentElect Obama
83
Tick tick tick
88
New Detroit vs Old Detroit in Washington
92
Drop dead
95
America speaks and Washington is forced to listen
101
Queen LaGreena and the Dunderheads
107
Its up to you Mr President
110
Ninety days to nowhere Reality bites for Detroit
113
Part Four The High Hard Ones
117
A new Green Gap vexes the auto industry
119
Two scenarios emerge for GMs future Is it time for Precision Motors?
124
The Old BrokenDown Piece of Meat edition
128
The UAWs true colors exposed again
194
GMs classic two steps forward three back
209
Baseball Hot Dogs Apple Pie and Toyota?
225
Part Seven Brave New World or same as it ever was?
243
Clueless in the Motor City
245
The One Thing I didnt want to write about this week
250
Its time to take the alternative out of our energy development
253
Still clueless after all these years
256
Youre entering the Notgonnahappen com Zone
261
Five things
266
The Shit Disturber cometh
273
Reddy Kilowatt The man the myth and the mystery
278
Highvoltage hysteria
285
Sergios chaos theory coming to a Chrysler showroom near you
288
Akersons todo list revolves around two key points plus one
292
By the people for the people oh never mind
295
The HighOctane Truth at full throttle
298
The current state of the auto biz in 140character bursts or less
302
Its all about respect Mr Akerson
306
GMs image will be a work in progress long after the IPO frenzy
313
The looming train wreck at General Motors
317
Afterword
325
Copyright

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About the author (2011)

Peter M. De Lorenzo is a national columnist who founded the highly regarded Autoextremist.com, a website devoted to news, commentary and analysis of the auto industry. He is considered to be one of the most influential voices commenting on the business today. He is also the author of The United States of Toyota: How Detroit squandered its legacy and enabled Toyota to become America¿s car company.

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