Analysis of Army recruiter selling techniques

Front Cover
U.S. Army Research Institute for the Behavioral and Social Sciences, 1991 - Selling - 48 pages
0 Reviews

From inside the book

What people are saying - Write a review

We haven't found any reviews in the usual places.

Contents

CURRENT THEORIES OF BUYER BEHAVIOR
15
CURRENT SELLING APPROACH TAUGHT TO ARMY RECRUITERS
22
DOCTRINE VERSUS OBSERVED
32

Common terms and phrases

Bibliographic information