Exploring Typography

Front Cover
Cengage Learning, Jan 1, 2006 - Business & Economics - 414 pages
2 Reviews
What do designers need to know about typography? The answer can be found in this heavily illustrated book that examines the use of type in visual communications. Exploring Typography takes a simple and concise approach to the principles of typography giving readers a thorough understanding of the subject. The well-organized coverage begins with a brief history of type and a survey of how type is classified. Readers then learn about the physical components of letters and the rules of legibility, readability, and style. Subsequent chapters survey the creative use of emphasis, designing effective layouts, using grids, and developing original type styles. Finally, the author examines new challenges in type while introducing terminology and concepts relevant to designing with type in a digital environment.
  

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Exploring Typography (Design Exploration Series)

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Rabinowitz, an educator and artist, created this textbook on typography to fill the need for such a tool after working as a design instructor at the college level. Much of its coverage will be ... Read full review

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I love this book. I have been using it as the textbook in a Typography course since it came out. It has everything we need in one place.

Contents

Type in a Digital Environment
252
Type in a Digital Environment explores issues that are specific to type in a digital
253
FEATURES
264
Designing Type
284
Creative Uses of Type
338
Glossary
386
Selected Bibliography
392
List of Contributors
402
Index
408
Copyright

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About the author (2006)

Tova Rabinowitz Deer has conducted extensive research on the subject of typography, including a vast amount of reading on historical and contemporary theories and practices. At Westwood College she served as Graphic Design Program Director, designing and administrating curriculum and programming for online and classroom environments nationwide. She received a Bachelor of Fine Arts from the University of Michigan and a Master of Education from the University of Illinois.

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