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Books Books 21 - 30 of about 46 related to The ultimate CRM handbook: strategies and concepts for building enduring ....    

Lean and Agile Value Chain Management: A Guide to the Next Level of Improvement

Ehap H. Sabri, Salim N. Shaikh - Business & Economics - 2010 - 472 pages
"Lean & Agile Value Chain Management offers practical proven tactics and detailed guidance into every aspect of value chain process design. It provides a breakthrough start-to ...
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Principles of Customer Relationship Management

Roger Joseph Baran, Robert J. Galka, Daniel P. Strunk - Business & Economics - 2008 - 511 pages
The textbook is lively and will hold students' interest with its unusual and interesting vignettes from the gaming, hotel, banking, airline, charge-card, supermarket, retailing ...
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Implementing SAP® CRM: The Guide for Business and Technology Managers

Vivek Kale - Business & Economics - 2014 - 513 pages
In today's competitive business environment, most companies realize that the better they can manage their customer relationships, the more successful they will become. Customer ...
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Customer Relationship Management Systems Handbook

Duane E. Sharp - Computers - 2002 - 264 pages
The concept of customer relationship management (CRM) has grown from the loosely defined methodology of using customer transactions for developing profiles on customers to the ...
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Relationship marketing: new strategies, techniques, and technologies to win ...

Ian Gordon - Business & Economics - 1998 - 314 pages
A practical guide to best practices in the revolutionary new marketing strategy that's sweeping the business world Marketing Is Dead! Long Live Marketing! Marketing is dead ...
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Framework for Marketing Management

Kotler - 2007 - 384 pages
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