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Books Books 1 - 3 of about 3 related to The Anatomy of Buzz: How to Create Word-of-mouth Marketing.    

The Anatomy of Buzz Revisited: Real-life lessons in Word-of-Mouth Marketing

Emanuel Rosen - Business & Economics - 2009 - 320 pages
A new edition of the definitive handbook on word-of-mouth marketing, completely revised and updated for today’s online world With two-thirds new material and scores of current ...
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Offences Against the Person

Emanuel Rosen - Law - 1999 - 288 pages
First published in 1999. Routledge is an imprint of Taylor & Francis, an informa company.
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Absolute Value: What Really Influences Customers in the Age of (Nearly ...

Itamar Simonson, Emanuel Rosen - Business & Economics - 2014 - 256 pages
Going against conventional wisdom, Absolute Value reveals what really influences customers today and offers a new framework—the Influence Mix—for thinking about consumer ...
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