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Books Books 1 - 10 of about 45 related to Branding Only Works on Cattle: The New Way to Get Known (and drive your ....    

Histories of Social Media

Jonathan Salem Baskin - Mass media - 2010 - 132 pages
Histories of Social Media reveals deeper, more dependable truths about social behavior - the social before the media - and it's intended to give you the questions that will ...
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Perspectives on Branding

David D. Busch - Business & Economics - 2009 - 320 pages
Who's the real branding expert: the agency or the brand? Each has a different approach to what brand building's really all about and the methods needed to generate consumer ...
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Managers Guide to Marketing, Advertising, and Publicity

Barry Callen - Business & Economics - 2009 - 272 pages
Proven strategies that make sure your marketing message stands out from the rest The average American is exposed to as many as 5,000 marketing messages per day, so itís more ...
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Prentice Hall's One-day MBA in Marketing: A Complete Education for the Busy ...

Michael. Muckian - Business & Economics - 2001 - 316 pages
A savvy one-stop guide to the essentials of marketing in our increasingly entrepreneurial society. Packed with tables, flowcharts, diagrams, quotes, real-life marketing ...
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Experience the Message: How Experiential Marketing Is Changing the Brand World

Max Lenderman - Business & Economics - 2010 - 328 pages
Finalist for the National Business Book Award. Consumers have changed dramatically in the age of mass media, and the brand world is moving toward guerrilla and viral marketing ...
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Perspectives on Marketing

Michael A. Fina - Marketing - 2009 - 416 pages
Who really knows how to get the most from a workforce: the manager or the employees? Each has a different approach to effective management what really motivates employees to go ...
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Brand Thinking and Other Noble Pursuits

Debbie Millman - Business & Economics - 2011 - 324 pages
"This engaging and highly informative book presents twenty interviews with the world's leading designers, anthropologists and innovators in the field of branding. In a series ...
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