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Books Books 11 - 20 of about 45 related to Reaching the Traditionalists: A Study Identifying 65--84 Year Olds and how ....    

Health Services Marketing: A Practitioner's Guide

Richard K. Thomas - Medical - 2007 - 176 pages
Despite the growing importance of marketing for health professionals, there is no concise how-to guide available on the topic for use by physician practices, hospitals and ...
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Growing Older: Tourism and Leisure Behaviour of Older Adults

Ian Robert Patterson - Travel - 2006 - 230 pages
Drawing on the latest research this book examines the tourism and leisure needs of older people. Chapters review the particular behaviors, characteristics and special ...
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Harold Cox - Aging - 2001 - 213 pages
This new edition is representative of the field of gerontology in that it is interdisciplinary in its approach. The public press articles in this volume were chosen because ...
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Television News and the Elderly: Broadcast Managers' Attitudes Toward Older ...

Michael L. Hilt - Performing Arts - 1997 - 116 pages
A dissertation study surveying broadcasters' attitudes toward older adults, one of the major groups of television news consumers in the country. Hilt questions general managers ...
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What's Next, Gen X?: Keeping Up, Moving Ahead, and Getting the Career You Want

Tamara J. Erickson - Business & Economics - 2010 - 237 pages
Keeping Up, Moving Ahead, and Getting the Career you want
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