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Books Books 1 - 10 of about 41 related to Comeback: The Fall & Rise of the American Automobile Industry.    

Crash Course: The American Automobile Industry's Road from Glory to Disaster

Paul Ingrassia - Business & Economics - 2010 - 306 pages
With an updated Afterword by the author. This is the epic saga of the American automobile industry’s rise and demise, a compelling story of hubris, missed opportunities, and ...
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Engines of Change: A History of the American Dream in Fifteen Cars

Paul Ingrassia - History - 2012 - 395 pages
Chronicles the history reflected by fifteen iconic car models to discuss how automobiles reflect key cultural shifts as well as developments in such areas as manufacturing ...
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The origin of competitive strength: fifty years of the auto industry in ...

Akira Kawahara - Business & Economics - 1998 - 278 pages
The Origin of Competitive Strength looks back on 50 years of automobile manufacturing in Japan and the United States, with special insights comparing Toyota Motor Corporation ...
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Changing U.S. Auto Industry

James M. Rubenstein - Business & Economics - 2002 - 336 pages
Drawing on rarely used archive material and recent interviews with industry officials, this book examines the radical changes which have affected automobile production in ...
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Mustang: Forty Years

Randy Leffingwell, David Newhardt - Transportation - 2003 - 384 pages
Ford's Mustang, launched on April 17, 1964, became the Official Car of the Baby Boom. Dozens of interviews bring insight to the 40-year-old story, the ongoing legend, and the ...
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At the crossroads: middle America and the battle to save the car industry

Abe Aamidor, Abraham Aamidor, Ted Evanoff - Business & Economics - 2010 - 390 pages
"Three hundred and fifty miles southwest of Detroit, the roads run straight to the horizon in between tall cornfields and past gothic farmhouses, but also through small towns ...
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Reinventing the wheels: Ford's spectacular comeback

Alton F. Doody, Ron Bingaman - Business & Economics - 1990 - 136 pages
In the early 1980s, Ford Motor Company teetered on the brink of collapse. Here is the dramatic, behind-the-scenes story of the most impressive turnaround in recent American ...
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Taken for a Ride: Cars, Crisis, And A Company Once Called

Bill Vlasic, Bradley A. Stertz - Business & Economics - 2009 - 432 pages
Here is the book that exposed the Daimler-Chrysler "merger of equals" as a bold German takeover of an industrial icon. Taken for a Ride reveals the shock waves felt around the ...
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