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Books Books 1 - 10 of about 45 related to Applied Public Relations: Cases in Stakeholder Management.    

The 18 Immutable Laws of Corporate Reputation: Creating, Protecting, and ...

Ronald J. Alsop - Business & Economics - 2010 - 320 pages
From Enron and WorldCom to the Catholic Church and Major League Baseball, reputation crises have never been more widespread. Now Ronald J. Alsop, a veteran Wall Street Journal ...
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The Handbook of Strategic Public Relations and Integrated Communications

Clarke Caywood - Business & Economics - 1997 - 574 pages
The Handbook of Strategic Public Relations & Integrated Communications is the definitive resource for communications professionals. Featuring the expertise of the world's ...
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Business Looseleaf Version

William Pride, Robert Hughes, Jack Kapoor - Business & Economics - 2006 - 832 pages
The Ninth Edition of this bestselling introductory text features a completely up-to-date, comprehensive survey of the functional areas of business: management, marketing ...
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The Triple Bottom Line: How Today's Best-Run Companies Are Achieving ...

Andrew Savitz - Business & Economics - 2013 - 320 pages
The classic guide to sustainability strategy and implementation—updated for today's businesses To ensure business success, companies must embrace sustainable management. Firms ...
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The Business Communication Casebook: A Notre Dame Collection

James O'Rourke - Business & Economics - 2007 - 304 pages
In a Business Communication course with a goal to help students understand actual business-world applications of theory, cases are a very effective tool for helping to achieve ...
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