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Books Books 31 - 40 of about 48 related to Information Rules: A Strategic Guide to the Network Economy.    

Kellogg On Strategy

Dranove - 2006 - 244 pages
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Unleashing the Killer App: Digital Strategies for Market Dominance

Larry Downes, Chunka Mui - Business & Economics - 2000 - 241 pages
Now in Paperback--A Business Week Bestseller! Over 100,000 hardcover copies sold! When technologies, products, and services converge in radical, creative new ways, a killer app ...
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Technical Marketing Communication

Sandra W. Harner, Tom G. Zimmerman - Business & Economics - 2002 - 236 pages
This book provides the necessary preparation for the breakneck speed of technical marketing communications in today's Internet economy. A progressive approach first explains ...
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Key Account Management: A Complete Action Kit of Tools and ..., Volume 2994

Peter Cheverton - Business & Economics - 2004 - 356 pages
With a free CD ROM containing key account selection software and planning tools. Any organization's key accounts are its lifeblood. This highly practical book puts forward a ...
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Executive's Guide to Information Technology: Shrinking the IT Gap

James Cox - Business & Economics - 1999 - 250 pages
Plain language, clear explanations, and a focus on practical business applications. A recent A. T. Kearny study found that information technology is the number-one item on the ...
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Managing Intellectual Capital : Organizational, Strategic, and Policy ...

David J. Teece - Intellectual capital - 2000 - 310 pages
There is a strong awareness that the new economy has arrived, and that firms and management need to focus on a plethora of new issues at present only dimly perceived. The ...
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Creating and Dominating New Markets

Peter Meyer - Business & Economics - 2002 - 241 pages
Creating and dominating a brand new market is the Holy Grail for business owners and managers. Having no competition means that you can make and survive mistakes, attract and ...
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Principles of electronic media

William R. Davie, Jim Upshaw - Computers - 2006 - 409 pages
The professional broadcasting experience of this talented author team offers students considering careers in television, radio, or the Web a firm grounding in the field ...
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