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Books Books 11 - 20 of about 45 related to Marketing to women: how to increase your share of the world's largest market.    

Overpromise and Overdeliver (Revised Edition): How to Design and Deliver ...

Rick Barrera - Business & Economics - 2009 - 240 pages
The Wall Street Journal and BusinessWeek bestseller-fully revised and updated The old cliché is that smart companies underpromise and overdeliver. But in today's crowded market ...
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Masters of Sales

Ivan Misner - Business & Economics - 2007 - 301 pages
Sold! The magic word. The holy grail. Why are some salespeople remarkably successful, while others make call after call with no results? How do some turn any no into a yes ...
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The Brand Gym: A Practical Workout to Gain and Retain Brand Leadership

David Taylor, David Nichols - Business & Economics - 2010 - 256 pages
This refreshingly simple, practical guide demonstrates how brand management can boost business performance. It is the ideal inspiration for creating growth in today's tough ...
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Kotler On Marketing: How To Create, Win, and Dominate Markets

Philip Kotler - Business & Economics - 1999 - 272 pages
Philip Kotler's name is synonymous with marketing. His textbooks have sold more than 3 million copies in 20 languages and are read as the marketing gospel in 58 countries. Now ...
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Let's Close a Deal: Turn Contacts into Paying Customers for Your Company ...

Christine Clifford - Business & Economics - 2013 - 208 pages
Close deals with major corporations, organizations or individuals who can propel your business to the next level When you think about it, our entire lives revolve around ...
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Why Johnny can't brand: rediscovering the lost art of the big idea

Bill Schley, Carl Nichols - Business & Economics - 2005 - 222 pages
Citing fundamental misunderstandings about branding that typically lead to failed advertising campaigns, a straight-talking guide defines branding as a process of creating an ...
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Qualitative Market Research: Principle & Practice

Gill Ereaut, Mike Imms, Martin Callingham - Business & Economics - 2002 - 1104 pages
"It will be essential reading for anyone involved with qualitative market research." --David Barr, Director General of the Market Research Society "An ideal resource for people ...
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