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Books Books 1 - 10 of about 45 related to The New Influencers: A Marketer's Guide to the New Social Media.   

Secrets of Social Media Marketing: How to Use Online Conversations and ...

Paul Gillin - Business & Economics - 2008 - 256 pages
"Secrets of Social Media Marketing" is a handbook for marketers and business owners to use in deciding how to employ the new social media for online marketing. Social media has ...
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Highly Recommended: Harnessing the Power of Word of Mouth and Social Media ...

Paul M. Rand - Business & Economics - 2013 - 240 pages
Reach more customers and grow your business with today’s most powerful marketing tool: Word-of-Mouth Highly Recommended shows the impact of customer recommendations on ...
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Blogging to Drive Business: Create and Maintain Valuable Customer Connections

Eric Butow, Rebecca Bollwitt - Business & Economics - 2012 - 320 pages
BLOGGING TO DRIVE BUSINESS USE BLOGGING TO SUPERCHARGE SALES, CUSTOMER LOYALTY, INNOVATION, AND PROFITS Blogging can help you deepen customer loyalty, reach new customers, gain ...
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Content is Currency: Developing Powerful Content for Web and Mobile

Jon Wuebben - Business & Economics - 2011 - 296 pages
How to operationalize content marketing within your business
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Friends with Benefits: A Social Media Marketing Handbook

Darren Barefoot, Julie Szabo - BUSINESS & ECONOMICS - 2010 - 280 pages
The rules of marketing have changed. With viral YouTube videos racking up millions of views, popular bloggers reaching more readers than their traditional media counterparts ...
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Mastering Web 2.0: Transform Your Business Using Key Website and Social ...

Susan Rice Lincoln - Business & Economics - 2009 - 224 pages
Google. Amazon. Facebook. There are plenty of webtastic success stories out there, but there are also millions of companies, web sites and internet experiments floundering in ...
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PR 2.0: New Media, New Tools, New Audiences

Deirdre K. Breakenridge - Business & Economics - 2008 - 304 pages
Praise for PR 2.0 “An ‘easy read’ filled with practical examples of how marketing professionals can leverage these new tools to enhance PR activities. The ‘Interviews with the ...
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Red Hot Internet Publicity: An Insider's Guide to Promoting Your Book on the ...

Penny C. Sansevieri - Language Arts & Disciplines - 2009 - 282 pages
DISCOVER... 6 need-to-know rules of publicity for the Internet age The best way to design, write, and promote a website to sell your book 12 blockbuster techniques to use blogs ...
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Strategic Digital Marketing: Top Digital Experts Share the Formula for ...

Eric Greenberg, Alexander Kates - Business & Economics - 2013 - 352 pages
THE ULTIMATE CRASH COURSE IN DIGITAL MARKETING The digital age is here—and it’s developing rapidly. Regardless of your industry, sector, or geography, you need to understand ...
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Content Marketing: Think Like a Publisher - How to Use Content to Market ...

Rebecca Lieb - Business & Economics - 2011 - 237 pages
If you have a website, a blog, or even a Facebook or Twitter presence, you are a publisher. Think like one: build a digital content strategy that embraces words, images and ...
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