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" In order to secure my credit and character as a tradesman, I took care not only to be in reality industrious and frugal, but to avoid all appearances to the contrary. "
Benjamin Franklin - Page 55
by Paul Elmer More - 1900 - 139 pages
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The Origins of American Capitalism: Collected Essays

James A. Henretta - Business & Economics - 1991 - 312 pages
..."In order to secure my credit and character as a tradesman," he wrote upon leaving Denham's employ, "I took care not only to be in reality industrious and frugal, but to avoid all appearance to the contrary. I drest plainly." See ibid., 63. 13. Max Weber, "The Protestant Sects...
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Channels of Desire: Mass Images and the Shaping of American Consciousness

Stuart Ewen, Elizabeth Ewen
...and the spirit of capitalism" presented a clear picture of the importance of surface appearance: In order to secure my credit and character as a tradesman,...be in reality industrious and frugal, but to avoid all appearances to the contrary. I drest plainly; I was seen at no places of idle diversion. . . ....
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Benjamin Franklin, Jonathan Edwards, and the Representation of American Culture

Papers of Benjamin Franklin Barbara B. Oberg General Editor, Sterling Memorial Library, Harry S. Stout John B. Madden Master of Berkeley College and Jonathan Edwards Professor of American Christianity both at Yale University - Religion - 1993 - 240 pages
...manifestation of the reality: "In order to secure my Credit and Character as a Tradesman," Franklin wrote, "I took care not only to be in Reality Industrious and frugal, but to avoid all Appearances of the Contrary."51 Or, as Edwards put it, "To speak of Christian experience and practice,...
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Weber's Protestant Ethic: Origins, Evidence, Contexts

Hartmut Lehmann, Guenther Roth - History - 1995 - 412 pages
..."In order to secure my credit and character as a tradesman," he wrote upon leaving Denham's employ, "I took care not only to be in reality industrious and frugal, but to avoid all appearance to the contrary. I drest plainly." See ibid., 63. 13 Max Weber, "The Protestant Sects...
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Who Were the Founding Fathers?: Two Hundred Years of Reinventing American ...

Steven H. Jaffe - Juvenile Nonfiction - 1996 - 227 pages
...in Reality Industrious 6c frugal, but to avoid all Appearances of the Contrary. I drest plainly; I was seen at no Places of idle Diversion; I never went out a-fishing or shooting." To impress potential customers with his diligence, the young printer pushed his own supplies through...
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The Transformation of Authorship in America

Grantland S. Rice - Literary Criticism - 1997 - 230 pages
...give [him] character and credit" (119). He reinforces this scene by noting several pages later that in order to secure my credit and character as a tradesman,...be in reality industrious and frugal, but to avoid all appearances of the contrary. I drest plainly; I was seen at no places of idle diversion; I never...
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Made in America: Self-Styled Success from Horatio Alger to Oprah Winfrey

Jeffrey Louis Decker
...concept of character for entrepreneurial success, advises his students to pay attention to outer image: "In order to secure my Credit and Character as a Tradesman,...be in Reality Industrious and frugal, but to avoid all Appearonces of the Contrary. I dressed plainly" (Franklin, Antobiogrophy, 54). Although the self-promoting...
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The English Literatures of America, 1500-1800

Myra Jehlen - History - 1997 - 1118 pages
...be in Reality Industrious & frugal, but to avoid all Appearances of the Contrary. I drest plainly; I was seen at no Places of idle Diversion; I never went...out a-fishing or shooting; a Book, indeed, sometimes debauch'd me from my Work; but that was seldom, snug, & gave no Scandal: and to show that I was not...
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The Transformation of Authorship in America

Grantland S. Rice - Literary Criticism - 1997 - 230 pages
...in reality industrious and frugal, but to avoid all appearances of the contrary. I drest plainly; I was seen at no places of idle diversion; I never went out a-f1shing or shooting; a book, indeed, sometimes debauch'd me from my work; but that was seldom, snug,...
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The Quintessence of Capitalism: A Study of the History and Psychology of the ...

Werner Sombart, Bryan S. Turner - Capitalism - 1998 - 400 pages
...suffice actually to be respectable. You must be regarded as such. Hence Benjamin Franklin resolved that " in order to secure my credit and character as a tradesman,...diversion ; I never went out a-fishing or shooting." 173 CHAPTER VIII THE ART OF CALCULATION A GREAT part of capitalist economy is taken up with the making...
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